Casual Living: “The Evaporation of Decorum” — From Aloha Fridays to athleisure: how informality is redefining business, etiquette, and society.
- How a Hawaiian surfing legend kick-started a global shift from Aloha Fridays to Casual Fridays to business casual.
- How jeans, t-shirts, and sneakers became the world’s de facto uniform and led to the erosion of formal traditions.
- The athleisure revolution and the billion-dollar activewear market.
- Unintended consequences: the decline of decorum and social etiquette.
- Anonymity and digital culture are fueling rudeness, road rage, and air rage.
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